The Butt - Head Principle

MakingTime

Do you ever notice that when something is really important to you, you make time for it?  WhatÕs more, if itÕs really important to you, you get mobile.  You show up for your kids'dance recital even though youÕve got a work fire to put out at every turn.  You show up to the gym in January after making a New YearÕs Resolution to get healthy, even though youÕd much rather be sleeping.  You show up to your house when the contractor calls and says, "So what part of the roof did you want me to replace again?"

When itÕs important, you make time.  When itÕs important, you go.

Now turn the view back to your work life.  When you tell your staff something is extremely important, do you make time for it.  Do you go to where it is?

This concept, is the Butt - Head principle in action.  Said simply, your

head is where your butt is.  If your butt is parked in meetings all day, then thatÕs where you brain is most focused.  If your butt is parked in the auditorium of your kids' theater performance, then thatÕs where youÕre most present.

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Not only are you thinking about and spending more time and energy on things where your butt sits, but the people with you see you showing up and realize that this is important to you too.

So the next time you tell your sales staff that face-to-face visits with potential clients is critical but youÕre parked behind your desk looking at research, think about the Butt - Head Principle.

The next time you tell your staff that factory flaws and production mistakes must be rectified, but youÕve not been inside the plant in 2 years, think about the Butt - Head Principle.

The next time you say "Hey, this innovation stuff is priority #1," but you havenÕt yet yourself been to any creative session, project team, or pipeline meeting or learning review, think about the Butt - Head Principle.

ItÕs a simple way to ensure that you donÕt just instruct and manage from afar, but you get close to the work where it counts.  YouÕll get instant insight into the most important thing and your staff will see just how important it is too.

One way to get close to the work is to treat each interaction as stimulus...learn more here:

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